visuReal^® in Madrid -
ExpoOptica 2008

Looking at the development of the European market, one can see more and more, that using a video centration system is most reasonable for centring progressive lenses. Thus, it was time now for visuReal^® to set foot on Spanish soil. Due to this, Ollendorf Mess-Systeme spontaneously decided to support Hoya Lens Iberia this year on the International Optics and Optometry Exhibition ExpoOptica, which took place from February 29 to March 2, 2008.

In this regard, company owner Hans Joachim Ollendorf and Alexandra Schröder, interpreter and translator at Ollendorf Mess-Systeme, went to Madrid. Once more, it became clear at the trade fair, that the marketing concept of connecting lens products and video centration systems has been quite successful, and the public showed a lot of interest during the whole time of exhibition, too. The comparison of several visuReal^® measurements could prove the high accuracy for which the system is well-known. Finally, Hoya Lens Iberia decided to market visuReal^® and can look forward to a successful future in cooperation with Ollendorf Mess-Systeme.